Client - LG Electronics

LG at the 42nd National Day Parade

• Meld Events planned and coordinated the LG troop at the 42nd National Day Parade. The event was a colourful, exciting branding challenge that required the design and production of visually appealing elements, a well-coordinated set of promoters and seamless integration of the brand into the parade.

  Client: LG Electronics
  Project: Street Parade and Brand Activation
  Location: Downtown Dubai

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